Free Leads for any Business or Industry
InfoUSA 728x90 100 Free Sales Leads

Tips for Getting Free Sales Leads

February 28th, 2010 Posted in Telemarketing Tips

There are many places that you can get free cold calling leads on the Web. The first thing you need to do is determine what your target market is. For business to business (B2B) companies, this means taking a look at your current client base and determining what the typical client looks like. What industries do you have experience with? How many employees do your clients have on average. How much revenue do your ideal clients generate? These are all characteristics that your most qualified leads will also have. You also need to identify the role that your key client contacts are in at their own company. Are they HR Managers, IT Directors, Chief Marketing Officers? Chances are, you’ll need to contact people in those same positions within your prospect companies as well.

Once you have an idea what your target prospects looks like, you need to determine the 2007 NAICS Code category that they fall under. Most lead databases are classified either by NAICS codes or SIC codes. These classification codes are simply structured hierarchies of business types. Once you’ve decided whether you’ll be targeting manufacturers, wholesalers, retailers, construction companies, governmental agencies, or some other industry; you’ll be ready to purchase a sales lead database. But wait! Before you buy any leads, make sure you check out our offer for 100 Free sales leads from InfoUSA!